Martin Gibala

This question, I’m going to sound like a scientist here but one of the books that I’ve given out a lot is called The Craft of Scientific Writing . It’s certainly something that I’m working on but when I’ve gifted books, it’s often been either to a colleague or definitely new, up and coming people in the discipline of science. The way you write scientifically is obviously different from other writing. If you want to write scientifically but in a compelling way for individuals to try and translate the science into the lay public, for example, that’s really what I try to do with The One Minute Workout is boil the science down, write it in a compelling and accessible manner. Certainly I’ve had tremendous assistance from a colleague, Christopher Shogen who is just a tremendous writer. And we know we are on the right spot where I was happy from the scientific message, and Chris was happy with the writing, or at least the readability or the accessibility of the writing style. That’s a real challenge, of course. It’s an art as much as it is a science. So, a book like The Craft of Scientific Writing helps provide some tips there because if you’re a scientist coming up, you’re constantly writing. You’re writing grants, you’re writing papers and you want to convince people with the point that you’re making. You don’t want to bore them and you want to do it in a compelling manner. Tim Ferriss: