Malcolm Gladwell

Staff writer at The New Yorker; author of The Tipping Point and Outliers

Recorded said elsewhere, not written here
There’s one book I’ve given the most in my life, which is a book called – well, there are several now that I think about it. There’s a book by Timothy Wilson called Strangers to Ourselves , which is one of the loveliest, most insightful books about social psychology that I ever read. And I give that a lot to people. And every time I meet, and really, I’m always meeting people who work in retail, particularly I always send them, particularly if they’re Jewish, I send them a book called The Merchant Princes . It’s a book about the great Jewish retail families of America. So in the 19th century, all of these people come over from Europe who have experience in the garment trade or retailing. And an extraordinary number of the early 20th century/late 19th century department stores pop up around America are founded by Jewish immigrants from Europe from, literally, you go to any town in America, the traditional department store is from one of those families. Well, a guy, and I’ve forgotten his name, wrote a book about those families, and it’s called The Merchant Princes , and it’s fantastic.

Tim Ferriss, The Tim Ferriss Show podcast, 1 June 2018 source ↗

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Tristan Harris American computer scientist and businessman
It’s a great question. Neil Postman in general is a media thinker about some of the topics we’ve discussed today is just excellent. He foresaw so many of the problems in his book Amusing Ourselves to Death . Another one by him is called Technopoly , which also is about how when culture surrenders to technology. And especially the quantification of metrics and SAT scores and time spent in GDP and these kinds of things, he covers in that book. I highly recommend. There’s another book called Finite and Infinite Games . Do you know this one?
Recorded Tim Ferriss, The Tim Ferriss Show podcast, 24 September 2019 source ↗
Danny Meyer American restaurateur and writer
Well, outside of our cookbooks and Setting the Table , which is the most gift I give because someone’s got to give it, I love marketing. I just love marketing because marketing is understanding the other person. Marketing is a dialogue. It’s a lot like hospitality. And I love Seth Godin’s books. And I would say that I’ve given many of his books, but probably the one that I’ve given the most is This Is Marketing . And it comes down to one simple express — He’s just so brilliant at getting to the essence of what something really is. And he thinks marketing is when you can convey that people like us do things like this. And that sounds so simple, and yet it’s so deep actually. He understands that people want to feel — I believe that the biggest longing people have is to belong. And so great marketing actually doesn’t just sell you something. It makes you feel like you belong to a tribe. So anyway, long answer to your question, but that would be the one.
Recorded Tim Ferriss, The Tim Ferriss Show podcast, 10 April 2023 source ↗
Bill Gates Co-founder of Microsoft; co-chair of the Bill & Melinda Gates Foundation
I read Stephen Pinker's The Better Angels of Our Nature a few years ago and got to talk to him about it after, which was a lot of fun. I reviewed it for my blog, Gates Notes, because I wanted other people to read it, love it, and hopefully learn from it the way I did. It's probably my favorite book and the one I recommend most often.
Recorded TIME interview, 2017 source ↗
Michael Lewis American writer and journalist
Oh, yes. In fact, it’s funny, because I’ve just sent a couple of friends a pair of novels, and one of the novels I’ve sent to a dozen people, and it will seem like a random choice to you, but it’s one of these books that, it’s just a miracle of a book. It’s called The Long Ships , and it’s by a Scandinavian historian. It’s a novel by a Scandinavian historian who only wrote one novel. I think his name is Frans Bengtsson, and he was a Viking historian, and he packed everything he knew about the Vikings into this wonderful comic novel. At the end of it, you feel like you were a Viking for 400 pages. It’s a piece of history that he just brings to life in this story. I hand that out all the time, partly because it is just an incredible pleasurable reading experience, and partly just to illustrate a point that you never know where great books are going to come from. There are lots of examples of people, even very late in life, a book just pops out of them, and it was their one book. The other book, my pandemic reading gift I’ve been giving to people, because it’s a perfect pandemic novel, is Amor Towles’ A Gentleman in Moscow , and it’s about a Russian aristocrat who, during the Revolution, he’s the kind of guy who was supposed to be shot, but because of certain qualities, he isn’t shot. Instead, they lock him up in the Metropol Hotel in Moscow, and he doesn’t leave for the next 50 years. So you were stuck inside this place, and it’s Eloise for Grownups , and just beautifully done, but it makes you, in this moment, it makes you see the possibilities of resourcefulness in a confined space. There are a bunch of books that I give to people, but those are the two that I’ve just recently, in the last week, sent to people.
Recorded Tim Ferriss, The Tim Ferriss Show podcast, 14 May 2020 source ↗

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Question What purchase of $100 or less has most improved your life in the last six months? Money & investment
Probably a piece of music. I think it was probably an album by Brian Eno called Another Green World, which is one of his early ‘70s, it’s ambient music, but not the kind of really weird ambient music. There’s an adage that says the music you discover when you are 18, I think it’s 18 is the magic year, is the music that stays with you for the rest of your life. ... Well, I discovered that when I was 18. And I sing the songs of that album in my head all of the time. And I worship Brian Eno.
Recorded Tim Ferriss, The Tim Ferriss Show podcast, 1 June 2018 source ↗

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